The giant LeBron James banner in Cleveland will come down and be replaced with a photo of James representing the Cavs' title. Cleveland City Planning Commission |
James' likeness towers over the city, and the black-and-white image of the superstar, his muscular arms outstretched, has become a tourist stop and symbol of civic pride.
Sherwin-Williams considered temporarily removing the giant James banner this summer during the Republican National Convention but changed its mind after a public backlash. The company ended up making a $150,000 donation to the LeBron James Family Foundation.
An original banner of James was taken down after he signed with the Miami Heat in 2010. The new one was installed in October 2014, a few months after the three-time champion re-signed with Cleveland.
The golden upgrade comes as the Indians, who play at Progressive Field next door to the Cavs' arena, are leading the AL Championship Series 2-0 over the Toronto Blue Jays. The Indians are trying to end a World Series drought dating to 1948.
Source:ESPN.com
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